Swimwear will always hold a special place in our hearts. As fashion fanatics, it's a garment we enjoy writing about and keeping you informed! We've spent years watching new designers present collections that reinvent swimwear , and we've also said goodbye to several short-lived trends.
Over the past few seasons, we've seen designers begin to take a more minimalist approach to silhouettes through more subtle designs, classic styles, and new takes on timeless pieces. And while some of this summer's trends reflect this newfound sense of reworking timeless classics, this season's swimwear trends echo the joy we all feel when we start putting on our swimsuits and hitting the pool! 💦
Expect funky silhouettes, clever cutouts, and mood-boosting colors and patterns to be part of your swimwear repertoire in 2025. This summer, it's all about making your swimsuit the centerpiece of your outfit, whether it's a single-strap bikini or a one-piece in an iconic luxe print (like leopard print).
From subtle strappy pieces to soft-touch textures, in this article we reveal the 15 new swimwear trends you'll soon start seeing everywhere.
15) Square Neck Jersey
The square neckline had a major moment in ready-to-wear with Khaite's iconic bodysuits, and now we're seeing this trend emerge through swimwear. Look for classic silhouettes that are elevated when you swap the round or V-neckline for the new, sophisticated square neckline, like the white one-piece right here 👇
Instagram source: @asiyami_gold
14) The Strappy Triangle Bikini
While the triangle bikini has been around for decades, it's been given a new look this season with simple straps that wrap around the body. The elongated straps allow for a variety of styles, making it incredibly versatile . If you're short on space when traveling, this bikini is the perfect all-around solution.
Instagram source: @christietyler
13) Crossed Back Swimsuit
Last summer, we touted the backless dress as the hero silhouette. This summer, the open-back one-piece is enjoying unprecedented success. Dynamic straps and plunging back seams are leading to creative shapes this season, like the crisscross back style just below. Expert advice: Invest in an open-back piece that you can wear like a bodysuit with jeans or a skirt after the beach. ✌️
Instagram source: @bellathomas
12) The Leopard Swimsuit
As summery as it is timeless, the swimsuit you absolutely must have in your suitcase this summer is the leopard swimsuit ! Why deprive yourself of a timeless classic? Both retro and modern, wild and soft, leopard print gives you the charisma you deserve. Discover our 2025 collection by clicking on the image below.
11) The Subtle One Piece
Update your classic high-cut swimsuit by adding a subtle tie around the waist in the same color and fabric as the swimsuit. It's a detail that instantly elevates the look of your swimsuit and accentuates the waist for a more flattering touch.
Instagram source: @cassdimicco
10) The Soft Bikini
Some swimwear brands are known for their luxurious, soft-touch fabrics that modernize classic swimsuit silhouettes. Introduce different textures , from smocked fabric to stretch knit, to combine comfort and complexity!
Instagram source: @charlotteemilysanders
9) The Checkered Jersey
Gingham is officially back. The iconic print has been revived with new silhouettes like Ganni's plunging neckline swimsuit and one-shoulder design. Opt for classic navy or black gingham patterns for a nautical poolside vibe.
Instagram source: @paolaalberdi
8) The Glam
When Italian swimwear brand Oséree launched a few years ago, we began bringing touches of glitz and glamour back into our swimwear wardrobe. Today, a sparkling number in a range of colors and metallic finishes is a beach must-have.
Instagram source: @_jeanettemadsen
7) The Cutout Bikini
Last year, we saw the rise of tasteful cutouts. And this season, the leopard print fashion trend has translated to swimwear. Without fear of tan lines, we're indulging in creative cutouts like the one-piece swimsuit with holes (as artistic as can be)!
Instagram source: @jadeswim
6) Single Shoulder
Another dynamic , asymmetrical cut, the single-strap bikini is a lasting trend this summer. Opt for high-waisted bottoms to complete the look and pair it with denim shorts, classic gold hoops, and a jelly sandal for a cute poolside look.
Instagram source: @fionazanetti
5) Basic Headband
The basic bandeau bikini is back—but whatever you do, don't confuse basic with boring. This isn't just any bandeau bikini; it needs to have a straight cut on the strappy top and simple, high-cut bikini bottoms to make the swimsuit fit for the modern age. So, if you're looking to keep it minimalist, go for a black one! 🖤
Instagram source: @valentina.steinhart
4) Burberry Classic
Indulge in a heritage print for an Instagram-worthy trend. From Fendi's iconic FF pattern to Burberry's checkerboard and Louis Vuitton's magical monogram, many luxury designers are tapping into their roots to create swimwear this season.
Instagram source: @jordanrisa
3) Bustier Swimsuit
Sculpted strapless bodices are a nod to vintage styles and prove to be as flattering as they are on-trend. A design that was once only worn in the bedroom has now been translated into seductive swimwear, and we're thrilled. Take a cue from icon Lainy Hedaya and pair Magda Butrym's sleek, sculpted style with rectangular frames and a silver diamond choker!
Instagram source: @lainyhedaya
2) Balcony Bikini
Much like the sculpted bustier trend, balconette bikinis are a hot trend this summer . Designed to celebrate femininity and the female body, the balconette top and high-waisted bottom are the most flattering duo of the season.
Instagram source: @femmeblk
1) The love of Lilac
Lilac is the color of the season —embrace this trend by wearing head-to-toe lilac like Aimee Song. Looking to stand out? Opt for swimsuits with pops of light lilac and fuchsia for an extra pop of color.
Instagram Source: @aimeesong
Also discover our leopard outfit ideas for women !